Consumers adapt faster than enterprises would like to believe

Consumers adapt to digital faster than one would imagine. Its happening slowly or fast depending on ones’ perspective. This Wired post captures the essence of our digital society. http://www.wired.com/2014/12/google-maps-ground-truth 

Since the ’90s we’ve gone from glove boxes stuffed with paper maps to floorboards littered with Mapquest printouts to mindlessly obeying Siri or her nameless Google counterpart

However, it appears that seeing the world through the eyes of a consumer seems to be a challenge. This is despite the fact that decision makers – commercial or public service enterprises – are consumers.

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About francisds

I guide clients in choosing technology solutions to bring about change in how they engage with their constituents. I work by generating ideas and shaping opportunities that lead to implemented solutions. My specialization is in the design of solutions comprising business and community technologies. I thrive with simplifying complex tasks. I am passionate about societal engagement and business to community collaboration.
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One Response to Consumers adapt faster than enterprises would like to believe

  1. As the Digital world takes hold of our lives and increases efficiency and speed, what is the future of our human interactions- the ability to connect, express ideas clearly and show empathy? We must balance both needs of consumers. Accenture consultants can be effective role models.

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